Serious about selling your San Diego real estate? Before you sign the listing contract, read about these common mistakes that home sellers make:

1. Pricing the property too high for the current market.

Price is everything. Overpricing does more to discourage buyers than any other single factor. When you overprice, you put your home in competition with homes that may be newer, larger or have more amenities than yours. You help your competition sell their their well priced property.   This leads to long days on the market, and costs you, the seller, money in the long run.  Lookup Realty can help you price your home correct and had significant tools and resources to market your home properly.

2. Listing the home in poor condition.

A home that is in ill repair, or otherwise poor condition, does not excite buyers. A home like this is looked at by buyers as a work project and money pit. Having your home in good repair, clean and great showing condition will significantly improve your chances for a sale at maximum value. Having your home pre-inspected by a termite and dry rot inspector will also have a positive impact on buyers.

3. Poor First Impression be it online or when driving by.

Most buyers today will see pictures of the home on websites like will drive by if their interest is peeked.  High resolution photos online and some work to make your home is an attractive drive-by, it will gain more attention and certainly more showings.  The idea is maximum exposure.  Maximum showings will result in competing offers.

4. Don’t overdue home upgrade projects.

Do the work that it takes  to get your home in good showing condition, but don’t over do it. Large projects such as a total remodels of kitchens, adding decks and pools, and expanding room sizes may not pay back your investment. Before you commit to a large improvement project, get some good advice.

5. Dark and Dim Homes Don’t Sell.

Brand new homes are nice and bright.  Many consumers like updated, light and bright homes. Dark carpets, paint, and curtains are often buyer turn-offs. Go through your property and remove clutter; touch up and update paint, counter tops, and carpets. Open your home up and make sure the sun shines in. Offensive odors from pets and smoking are also negatives to most buyers. Clean your home of offensive smells.  The most important rooms to concentrate on are the living room, family room, kitchen and master bedroom.